“Cringe-inducing cartoon meant to engage with no youngster we have ever met? Check. Song-and-dance routine combing local colour with avant-garde twist? Check. A massive advert for the official ball (the fastest ever, no less)? Yep, we had that, too, and several speeches, a first performance of the first song from the official Qatar 2022 album and a very contrived moment with France manager Didier Deschamps and a young lad who was in the crowd in Moscow four years ago. The 47 minutes of preamble before the draw for the 2022 World Cup at the Doha Exhibition and Convention Centre flew by! …”
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