“All magazines are their editors, but Flair was more its editor than any magazine had been before — or, for that matter, than any magazine has been since. Though she came to the end of her long life in England, a country to which she had expatriated with her fourth husband, a Briton, Fleur Cowles was as American a cultural figure as they come. Born Florence Freidman in 1908, she had performed on herself an unknowable number of Gatsbyesque acts of reinvention by 1950, when she found herself in a position to launch Flair. Her taste in husbands helped, married as she then was to Gardner ‘Mike’ Cowles Jr., publisher of Look, a popular photo journal that Fleur had helped to lift from its lowbrow origins and make respectable among that all-powerful consumer demographic, postwar American women. ...”
Open Culture (Video)
2009 March: Jean Cocteau, 2016 February: In Which Jean Cocteau Gives Elan To This Milieu, 2019 October: Orpheus (1950)
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