"How many ways are there to style a subway entrance sign? In New York City, dozens of designs and typefaces are used across the subway system—often with no rhyme or reason. Take this gold and white sign on William Street. It’s for a side entrance/exit for the Fulton Street station, affixed to a 20th century office building called the Royal Building. Its long tapered shape, the white block (a light?) at the top—I’ve never seen anything like it. ... This last subway sign image comes from the East 23rd Street 6 train entrance, I believe. The typeface and tile feels classical, and the V instead of a U is a nice Roman touch. Why this design for this stop? I don’t know—but I do know that all the variety of styles in the subway make traveling underground a little more interesting. ..."
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