why tapes matter


"I’m pretty obsessed with contemporary cassette culture. Over the last few years, countless young and ambitious efforts have adopted the format – sculpting one of the most vibrant contexts of new music I’ve encountered, yet it seems – caught by the object itself (or simply not having a tape deck), people often miss what makes it so special. It feels reductive to mention the all mighty dollar – but it counts, and is generally downplayed in narrative of seminal music. Art is supposed to come first – and it does, but particularly for those of us who have shuffled through a frustrating flux in formats during the last three decades, it has played a significant role. Though everyone has their preferences and reasons, a largely unspoken factor which contributed to the vinyl revival we are currently witnessing, is that for many years (the 90’s and the first half of the 2000’s) LPs were the cheapest way to buy music. ..."
the hum

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